Terrace display



May 2, 1950 E. M.\ ROACH 2,506,237

TERRACE DISPLAY Filed April 7, 1949 2 Sheets-Sheet l 34 zm/nforx 7 ZarZflROac/L 1 i1! 4? May 2, 1950 E. M. RoAcH 2,506,237

TERRACE DISPLAY Filed April 7, 1949 2 Sheets-Sheet 2 22 'F/Etd 'Earl fiaac f y Patented May 2, 1950 Earl M. Roach, Chicago, 1 11., assignoi' to Arvey Corporation, Chicago, 111., a corporation of Illinbis Application April 7, 1949, Serial No. 86,106

(01. air- 127) This invention relates to terrace displays adapted for use in displaying merchandise on counters of stores, and is more particularly concerned with the provision o'f a terrace display adapted to be inexpensively formed from cardboard to provide a rigid attractive structure.

This invention further contemplates the provision of a terrace display formed of cardboard cut and sacred to permit the display to be collapsed to a flat state suitable for shipping and storage. Y

This invention further contemplates the provision of a terrace display in which the several cardboard sections may readily be moved from their collapsed position to their extended positions by merely mounting the display in an upright position upon a flat 'surface an'd then pressing downwardly upon a step section of the display.

This invention further contemplates theprovision of improved means for automatically locking the terrace display in its set-up expanded condition. This is an important feature of the present invention as it prevents accidental c'ollapse of the display from its expanded position to its fiat collapsed position. As this type of display is ordinarily employed to support various items of merchandise upon the step portions thereof, it will be appreciated that accidental collapse of the display would cause the merchandise to be displaced from the step portions onto the counter or floor of a store. H I

This invention embodies other novel features, details of construction and arrangement of parts which are hereinafter set forth in the specification and claims, and illustrated in the accompa'nying drawings, wherein: v

s Fig. 1 is a perspective iew showing the terrace display in its expanded setup position. I

Fig. 2 is a, transverse sectional view taken along the line 22 of Fig. 1.

Fig. 3 is a fragmentary sectional view taken along the line 33 of Fig. 2. v

Fig. 4 is a fragmentary detail sectional View taken along the line fi- 4 of Fig. 2.

Fig. 5 is a side elevational View illustrating the terrace display in its collapsed position.

Fig. 6 is a top plan view showing the manner in which a sheet of cardboard is cut and scored to form the back and side wall sections of the display.

Fig. 7 is a plan View illustrating the manner in which two blanks of cardboard are cut, scored and united together to form the from; wan, steps; and riser, ahd pal'll seeders 6? the dismay.

2 Fig. 8 is a sectional view taken along the line 88 of Fig. '7.

Fig. 9 is a fragmentary perspective view i ustrating a modified form of terrace display in W -('ih ears are cut from a riser "section for automatic locking engagement with flaps formed on the side Wall sections when the display in its distended position.

Fig. 10 is a rrag'mentsr sectional View taken along the line ill-40 of Fig. 9. s

Fig. 11 is a fragmentary detail sectional view taken along the line I l --'l 'l of Fig. 10.

Fig. 12 is a detail sectional View showing another modified form of this "invention in which front bottom walls are provided along the from edges of the steps to prevent displacement of merchandise mounted upon the steps.

Referrin now to the drawings -for a, better understanding of this invention and more particularly to Figs. 1 through 8 therein,the terrace display is shown as comprising a blank of flexible cardboard 6 cut and scored to provide a front wall 1 and a first step 8 hingedly connected along a score line 9. The first step 8 is formed along its rear edge to provide a tongue portion ll. ;A blank of cardboard I2 is cut andscored to provide a panel I3. a second step l4 and a riser 16:, these sections being hingedl-y connected along the score lines I7 and IS. A flap I9 is hingedly connected to the free end of the riser l6 and is secured to the tongue portion Ii by means of staples 2| and/or adhesive, if desired.

A blank of flexible cardboard 22 is .cut and scored to provide a back 23 having rear side walls 24--24 -hingedly connected thereto along the score lines 26 "26-. Front side walls 2'| --21 ar hingedly connected to the free ends of the rear side walls 24- 24 along score lines 28-28. Locking flaps 2929 are hingedl-y connected along score lines 3 l="3l to the upper free ends of the rear side walls 24-24; Attachment flaps 32'-32 are hingedly connected aiong the score line's 33 -33 to the free ends of the front side walls 21- 21 Base flaps 3434 are hingedly connected along score lines '36'36 to the lower ends of their respective 'side walls 24 and 21, each base flap 3'4 being scored intermediate its ends by the score line 28.

In assembling the blanks 6, I2 and 2-2, the upper end of the back 23 is adhesively united at 31 to the lower portion "of the panel l3; as illustrated in Fig. 2. The attachment flaps 32:32 are adhesively united to the back surface of the front wall 1. When the display is in its colla sed "position. as illustrated in Fig. 5, the side Walls 24 and 2! are folded inwardly between the front wall 1 and the rear wall 23, with the second step [4 folded against the panel [3, the riser I6 folded against the second step l4, and the first step 8 disposed in a common plane with the front wall I.

In setting up the display, the front wall I is moved away from the back wall 23 to bring the side walls 24 and 2? into a common plane. The bottom flaps 34-36 are then bent inwardly toward each other to maintain the side walls 24 and 21 in a common plane. The first step 8 is then pivoted downwardly until it comes to rest upon the upper edges of the front side wall sections 27-21. During downward pivotal movement of the first step 8, the tongue H and flap l9 engage and pivot the locking flaps 29 rearwardly toward the back wall 23 until the first step 8 is disposed in engagement against the upper edges of the front side wall sections 21-21; after which, the locking flaps 29-29 spring forward against the back surface of the riser I6 and above the tongue II and flap [9. After the locking flaps 29-29 are disposed in their locking position above the tongue H and flap [9, the display cannot be collapsed without first pivoting the locking flaps 29-29 rearwardly toward the back wall 23. It will thus be noted that the locking flaps 29-29 act to automatically secure the display in its distended set-up condition as the step 8 is moved downwardly into seated engagement with the front side wall sections 2l-2l.

Referring now more particularly to Figs. 9, l and 11 in the drawings, a modified form of terrace display is shown as comprising a sheet of cardboard M! cut and scored to provide a panel 4!, a second step 42, a riser 43 and first step 44, and a front wall 46. Another blank of cardboard 41 is out and scored to form a back 48, rear side walls 69-49, front side walls l-5l, locking flaps 52-52 and attachment flaps 53-53. The back wall 48 is adhesively united at M to the panel 4!, and the attachment flaps 53-53 are adhesively united to the front wall 46. The blank of cardboard 451 is out along the line 56 to provide a tongue 51 projecting rearwardl from the first step 4% for automatic locking engagement under a locking fiap 52 when the display is set up in its distended position. It is contemplated that a pair of tongues 51 may be provided, one at each end of the first step 44, for engagement under their respective locking flaps 52-52. This form of the invention is otherwise similar in construction to the form heretofore described in connection with Figs. 1 through 8.

Fig. 12 illustrates another modified form of this invention in which the upper and/or lower steps 69 are provided with an upturned flange 6i for stapled or adhesive engagement with a front wall or riser B2 to provide a front abutment wall for merchandise mounted upon the steps. This form of the invention is provided with the usual side walls 64, locking flaps 63 and other parts -heretofore shown and described in connection with the preceding forms of this invention.

In the several forms of the invention, it will be noted that the tongues extending rearwardly from the first step serve to engage and pivot the locking flaps rearwardly until the first step is disposed in its seated position, after which the locking flaps automatically move forward against the rear surface of the riser section and into locking engagement above the locking tongues. After a display has been arranged in its set-up condition, it is not possible for the several sections to return to their collapsed positions without first manually pivoting the locking flaps rearwardly out of engagement with their locking tongues.

While this invention has been shown in several forms, it is obvious to those skilled in the art that it is not so limited but is susceptible of various changes and modifications without departing from the spirit and scope of the claimed invention.

I claim as my invention:

1. In a collapsible terrace display formed of cardboard, a front wall, a back wall, rear side walls hinged to said back wall, front side walls hinged to said front wall and to said rear side walls, a lower step hinged to said front wall, an upper step hinged to said back wall, a riser hinged to said lower and upper steps, a locking flap hinged to a rear side wall for pivotal movement into and out of engagement with the back side of said riser, and a locking tongue formed on said lower step and engaged under said locking flap to secure the display in set-up condition.

2. In a collapsible terrace display formed of cardboard, a front wall, a back wall, rear side walls hinged to said back wall, front side walls hinged to said front wall and to said rear side walls, a lower step hinged to said front wall, an upper step hinged to said back wall, a riser hinged to said lower and upper steps, a locking flap hinged to a rear side wall for pivotal movement into and out of engagement with the back side of said riser, a locking tongue formed on said lower step and engaged under said locking flap to secure the display in set-up condition, and a bottom flap hinged to the lower edges of a pair of connected front and rear side walls, said bottom flap being scored transversely intermediate its ends.

3. In a collapsible terrace display formed of cardboard, a front wall, a back wall, rear side walls hinged to said back wall, front side walls hinged to said front wall and to said rear side walls, a lower step hinged to said front wall, an upper step hinged to said back wall, a riser hinged to said lower and upper steps, a locking flap hinged to a rear side wall for pivotal movement into and out of engagement with theback side of said riser, a locking tongue formed on said lower step and engaged under said locking flap to secure the display in set-up condition, said front side walls being formed and arranged to engage and support said lower step.

4. In a collapsible terrace display formed of cardboard, a front wall, a back wall, rear side walls hinged to said back wall, front side walls hinged to said front wall and to said rear side walls, a lower step hinged to said front wall, an upper step hinged to said back wall, a riser hinged to said lower and upper steps, a locking flap hinged to a rear side wall for pivotal movement into and out of engagement with the back side of said riser, a locking tongue formed on said lower step and engaged under said locking flap to secure the display in set-up condition, said front side walls being formed and arranged to engage and support said lower step, said rear side walls being formed and arranged to engage and support said upper step.

5. In a collapsible terrace display formed of cardboard, a front wall, a back wall, rear side walls hinged to said back wall, front side walls hinged to said front wall and said rear side walls, a lower step hinged to said front wall, an upper step hinged to said back wall, a riser hinged to said lower step, locking flaps hinged to said rear side walls for pivotal movement into and out of engagement with the back side of said riser, and

5 locking tongue means formed on and extendin rearwardly from said lower step for engagement under said locking flaps to secure the display in set-up condition.

6. In a collapsible terrace display formed, 0 cardboard, a front wall, a back wall, rear side walls hinged to said back wall, front side walls hinged to said front wall and said rear side walls; a lower step hinged to said front wall, an upper step hinged to said back wall, a riser hinged to said lower step, locking flaps hinged to said rear side walls-for pivotal movement into and on of engagement with the back side of said riser, look ing tongue means formed on and extending rear?- wardly from said lower step for engagement un- .der said locking flaps to secure the display in set-up condition, and a bottom flap hinged to'the lower edges of each pair of connected front and rear side walls.

7. In a collapsible terrace display formed of cardboard, a front wall, a back wall, rear; side walls hinged to said back wall, front sidewalls hinged to said front wall and said rear side walls, a lower step hinged to said front wall, an upper step hinged to said back wall, a riser hinged to said lower step, locking flaps hinged to said rear side walls for pivotal movement into and out of engagement with the back side of said riser, locking tongue means formed on and extending rearwardly from said lower step for engagement under said locking flaps to secure the display in set-up condition, a bottom flap hinged to the lower edges of each pair of connected front and rear side walls, said front side walls being formed and arranged to engage and support said lower step.

8. In a collapsible terrace display formed of cardboard, a front wall, a back wall, rear side walls hinged to said back wall, front side walls hinged to said front wall and said rear side walls, a lower step hinged to said front wall, an upper step hinged to said back wall, a riser hinged to said lower step, locking flaps hinged to said rear side walls for pivotal movement into and out of engagement withthe back side of said-riser, locking tongue meansjformed on and extending rearwardly from 'saidiglower step for engagement under said locking flalps to secure the display in setup condition, a. Qttom fiap hinged .to the lower edges of each paii of connected front and rear side walls, saidirginia side walls being formed and arranged toj engage and support said lower step, said rear sidewalls being formed and arranged to engage and support said upper step. r

EARL M. ROACH.

Number V -Name Date 1,173,167 =B1uchhauser Feb. 29, 1916 1,720,136 :liepmann July 9, 1929 1,931,521 Zimmerman Oct. 24, 1933 2,123,290

Powers July 12, 1938 

